Most people turn to specialists for help in promoting their site, they do not engage in this action on their own. It is very important to find a competent and reliable person, but at the same time it is worthwhile to delve into the topic on your own, to study some of the details.
Particular attention is paid to reports that come from the employee. They should come to your mail on a monthly basis, or at the occurrence of another period of time stipulated by the contract. Again, it is necessary to take into account what form of promotion process you have initially established.
Some people turn to organizations to generate traffic, while others turn to position work and the like. You can consider some of the most popular actions. Of course, in the long term, you should go through training, find specialized seo courses , which may be in an individual form of teaching, and take place on your website.
If you are working with a SEO specialist and agree that he should increase your traffic to a resource, then you need to pay attention to the sources of such a call. Traffic can be artificial or natural, it can also be cheated, which means that you need to track all-round work.
It is also important to check the positions in the promotion process, you should be provided with reports where the positions of key phrases are present in different forms, but they may also differ in importance and priority. There are unpopular words that do not bring you customers, but they are in the first place; it makes no sense to add such keywords to the report.
What kind of website traffic can there be, and what keywords are important for promotion?
When working, traffic can be, as already mentioned, artificial or natural. Artificial traffic usually comes from special services. Previously, these were ordinary programs and bots, but the search engine marks them, allows only the human factor in visits and records this data in google analytics.
It should be said right away that only through google analytics can you get reliable and completely free data on project traffic. To correctly place the received code in person, get the relevant knowledge. Of course, there are third-party services, but this source will be quite enough for you to see the resource’s actions for complete information.
Again, if you work with another search engine, then they have their own methods of analysis. When working with traffic, check their quality, if a large number of people come to you, but there are no calls, this may not always be due to the fact that your services or goods are expensive, perhaps these visitors are not completely real.
When it comes to positions, everyone should know popular keywords for promotion and those that don’t make sense. Any reconciliation of positions, reports must be analyzed by you personally and you, of course, must understand search engine optimization.
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